Remarq™ and Why Products Make a Difference

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With Remarq™, RedLink has introduced the first decentralized scholarly collaboration network. It is a fully realized product that incorporates article-sharing, user profiles, author and editor updates, annotations, comments, real-time alerting, and more, all in a sensible and elegant interface that works easily with any publisher’s site design.

Consolidating the technology behind Remarq™ into an elegant product is important, and it takes work.

It’s something that some others in the space have not taken the time to do or been able to accomplish. This results in jumbled technology stacks that can thwart engagement with complicated and disparate user experiences and barebones interfaces. Because of these shortcomings, such offerings fall short of actual engagement.

Without the fit and finish of a product, these offerings increase the burden on the user. And by not building the infrastructure to enable roles-based and scholarly collaboration, other offerings fall short of actually addressing the challenges posed by centralized scholarly collaboration networks like ResearchGate and Academia.edu.

Remarq™ is a fully realized product. Analogies abound, as in the illustration above. While a computer hobbyist may want to build a machine from a pile of parts, most customers want someone to have thought through the integrations, capabilities, and usability beforehand. Most customers want a finished product that just works.

This also applies to software. iTunes has been a game-changer not because it introduced new technologies — MP3s and MP3 players, Gracenote data, e-commerce, and so forth were all available to end-users and other companies. Apple won with iTunes because they had a better-designed end-to-end product set.

Engagement with Remarq™ is proving the importance of product again, with a high percentage of users registering, using its features, and managing their notes and relationships.

Find out more at https://remarqable.com.

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