We’re creating a product and user experience (UX) toolkit to help our product managers and UX designers build skill and confidence in their roles. Here’s what we’ve learned so far about creating a culture of learning within the Guardian Digital team.
There are a great many websites, podcasts, and YouTube channels that offer would-be product managers and user experience designers “how-to” tutorials or productivity hacks they can easily and immediately implement. The sheer volume of this stuff shows that people are clamouring for it, but I’d suggest there’s a more fundamental user need that’s going unmet.
What’s really missing from product and UX education is something I’ll call “why-to” material. Why-to material elucidates first principles, teaching you to structure your thinking and improve your problem-solving skills. In the words of Elon Musk, this sort of advice “takes a lot more mental energy to apply”, but tuning your judgment is exponentially more effective at making you a better product manager or UXer than any productivity hack. Think 10x, not 10%.
Tuning your judgment is exponentially more effective at making you a better product manager than any productivity hack.
Product managers at the Guardian want to learn and apply discovery and/or analytics techniques in their teams, but a lack of available training/mentoring time with people who know how to do this stuff already is preventing them from doing so.
By making high-quality information about discovery and analytics techniques freely available to our PMs, they’ll be empowered to learn on their own – thus improving both our products and our team morale.
Leading by example is a necessity when it comes to sparking enthusiasm for learning in your team.