9 Boxes: Building out our multi-revenue model

We’re already seeing firsthand that there are more ways to generate revenue from digital media than ever before. In 2017, about a quarter of our revenue will come from outside our direct sold advertising business. In 2018 this will grow to about one third of our revenue, and to around half of our revenue in 2019. Increasingly, we are creating content and brands that generate revenue from many different sources: commerce, advertising, platform revenue, and show development. Tasty is a great example, look at all the ways that business is generating revenue:

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