Google today announced plans to expand its investments in France, including its intention to create a new AI research team, its second such research initiative in two months after opening an AI center in China. Continue reading “Google forms AI team in France for health, science, and art research”
Google today announced a new project to improve its mobile search results: factoring page speed into its search ranking. As the company notes, page speed “has been used in ranking for some time” but that was largely for desktop searches. Starting in July 2018, page speed will be a ranking factor for mobile searches on Google as well. Continue reading “Google Search will start ranking faster mobile pages higher in July”
Amazon a week ago rolled out its cloud-based server-side bidding product that it delivers via Transparent Ad Marketplace, or TAM, to European countries including the U.K., Germany, France, Spain and Italy. So far, U.K. publishers haven’t rushed to jump on board. Continue reading “Amazon’s server-side bidding product gets off to slow start in UK”
“Facebook is done with journalism,” journalist and media critic Frédéric Filloux writes in his Monday Note. “It will happen, slowly, gradually, but the trend is here.” Since Facebook announced last week that it will tweak its News Feed to favor updates from friends and family over publishers’ content, news organizations have struggled to grasp what […]
Publishers have been working to reduce their dependence on the giant social platform, a trend that’ll likely accelerate now that Facebook says it will prioritize users’ posts over publishers’ in the news feed. Continue reading “Publishers, already shifting dependence from Facebook, are expected to accelerate that in wake of news feed change”
Jesper Doub, CEO of publisher Spiegel Online, believes the time is right to create a subscriptions model. In a recent conversation, Doub discussed Spiegel’s reader-revenue strategy, the ePrivacy Regulation and the duopoly’s power. Our conversation has been edited and condensed. Continue reading “Spiegel Online CEO Jesper Doub on the pivot to consumer revenue, the duopoly and privacy regulations”
Facebook users can expect to see more posts from their friends and family in their News Feeds in the coming months, the company announced today. Posts that generate high levels of engagement will also be featured higher in the News Feed. Continue reading “Zuckerberg: Facebook engagement will likely decline after News Feed changes that show more posts by friends”
Having processed more than 20 billion chat messages over the past year at Dashbot, my team decided to take a look at the top messages users send to Facebook chatbots. Here’s an overview of our findings. Continue reading “Here’s what users were saying to Facebook chatbots in 2017”
Editor’s note: This article is the first of two in a series on WeChat. The second, “WeChat reaches audiences conventional media in China cannot” can be found here. Flourishing social media platforms like WeChat are changing journalism in China. In place of legacy media companies, independent influencers called Key Opinion Leaders, or KOLs, are attracting […]
Editor’s note: This article is the second of two in a series on WeChat. The first, “How WeChat became the primary news source in China,” can be found here. The body of Li Wenxing, a recent graduate of Northeastern University of Shenyang, China, was found on July 14, 2017 in a ditch in Tianjin, a […]
For a long time, our Facebook efforts were all about growing arbitrary numbers. We wanted likes and comments, we looked for shares and those heart-eyed emoticons, and we optimised for views and clicks. For many newsrooms — ours included — reach and clicks were the focal points of social media strategies.
Two years ago we decided to make a change.
Later this year, the Google AMP cache will finally display publisher URLs instead of Google URLs in the search results.
💥 You don’t like https://t.co/tpOl8FTL7v URLs? Neither do we👊
And so we are making the changes to no longer need them while retaining the performance & privacy benefits of AMP.
Read this post for details & thanks so much for all the feedback! ❤️https://t.co/qdJmVfpSm5
— Malte Ubl (@cramforce) January 9, 2018
A year ago, Facebook launched its Facebook Journalism Project. Led by Campbell Brown, the ex-NBC News anchor who was Facebook’s new head of news partnerships, the project was a high-profile effort to smooth relations with prominent news publishers. Facebook was getting blasted for the spread of fake news, contributing to filter bubbles and doing too little to help publishers make money on the platform. Continue reading “One year in, Facebook Journalism Project gets mixed reviews from publishers”
Facebook launched its fast-loading Instant Articles format in the spring of 2015, and Google followed with its version, Accelerated Mobile Pages, in early 2016. Both were an attempt to make webpages load faster. But while Instant Articles’ use has stagnated, AMP has only grown in importance to publishers. Continue reading “How Google AMP beat Facebook Instant Articles”
Many of the publishers that spent 2016 and 2017 investing in Facebook products like Instant Articles and news feed videos enter the new year with new perspective on the relationship they have with the world’s largest social platform. For the latest installment of our Confessions series, in which we exchange anonymity for candor, we spoke to an audience development head at a midsize digital publisher that resisted the temptation to go all-in on those products. The conversation has been condensed. Continue reading “Facebook will ‘completely deprioritize publishers’: Confessions of a publisher audience development head”